Coordinator, Trade Marketing
About the role
WHO WE ARE Lindblad Expeditions is a true pioneer in Expedition Travel.
From taking the first citizen explorers to Antarctica in 1966, opening the Galapagos and Easter Island to tourism in 1967, leading the first tourist expedition through the Northwest Passage in 1984, and launching our innovative partnership with National Geographic in 2004, we're now taking almost 30,000 guests a year to some of the world’s most remote and pristine locations on our fleet of 23 ships, and are committed to ensuring our guests experience the “Exhilaration of Discovery”.
JOB SUMMARY The ideal candidate will have a proactive, solutions-driven and detail-oriented work ethic and lead exemplary professionalism with our internal and external teams. They will develop ideas to integrate leads, program innovations as well as grow and nurture our Travel Advisor audiences in the business.
The Coordinator, Trade Marketing (B2B) plays a vital role in supporting the trade marketing team in executing sales-aligned marketing initiatives for the travel advisor and agency channel. Reporting directly to the Director of Trade Marketing, this role is designed for a rising marketing professional with the ambition and capability to grow into an Associate Manager position.
Working cross-functionally with internal teams, including trade marketing, sales, expeditions, B2C marketing, and trade advertising, the coordinator helps ensure consistent, high-impact messaging for the travel trade.
Key areas of focus include consortia and strategic account marketing support, trade event coordination, educational webinars, social media content strategy and execution, lead-generating campaign support, and administrative tracking.